Communicating the Business Ca$e for Sustainability

The University of Calgary, through both the Centre for Corporate Sustainability in the Haskayne School of Business and the Office of the Vice-President (Research), is proud to host Dr. Bob Willard, a world-leading speaker and sustainability champion. His presentation Communicating the Business Ca$e for Sustainability repositions smart, innovative sustainability strategies as a means to achieving existing company goals, rather than a separate imperative to worry about. Bob applies business and leadership development experience from his 34-year career at IBM Canada to show how sustainability strategies can increase revenue, save expenses, avoid impending risks, and enhance brand value. Bob explains how smart sustainability strategies help companies survive economic downturns, while positioning them to thrive in the new economy.

Location:

Energy Environment Experiental Learning Building – Lobby

Speaker:

Dr. Bob Willard is a leading expert on quantifying and selling the business value of corporate sustainability strategies and has given over a thousand presentations to corporate, government, university, and NGO audiences. Bob applies his business and leadership experience from his 34-year career at IBM Canada to engage the business community in proactively avoiding risks and capturing opportunities by using smart environmental, social, and governance (ESG) strategies.

More information at http://www.ucalgary.ca/events/calendar/communicating-business-cae-sustainability